Blog Outsourcing - What's the Best Method?

Posted by Rich McElaney

A few weeks ago, I wrote about the decline of blogging activity in businesses. Even though this might be offset by increases in marketing activity in places like Twitter, Facebook or LinkedIn, it's still a disturbing trend to observe. There are numerous statistics that underscore the importance of a blog to a balanced inbound marketing plan - the most potent one may be this one from HubSpot: businesses that blog attract 55% more site visitors than businesses that don't.  

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Tags: blog outsourcing, blog outsourcing problems, content outsourcing