Step One of Content Creation for Inbound Marketing: Your Blog

Posted by Rich McElaney

 Many different elements go into the successful practice of inbound marketing, but we're going to start at the very beginning, with your blog. Quality blog content helps achieve at least three different objectives in your inbound marketing efforts:

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Tags: blogging, buyer persona, inbound marketing strategy, buyer personas, inbound marketing

Three Ways to Develop Buyer Personas

Posted by Rich McElaney
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Tags: relevant content, content creation, buyer persona, inbound marketing strategy, buyer personas, inbound marketing

Creating Buyer Personas for Inbound Marketing

Posted by Rich McElaney
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Tags: Content, content creation, buyer persona, buyer personas, inbound marketing, buyer matrix